There are two ways to think about AdSense: you can think of it as a way to use your website to make money; and you can think of it as a way to make money with a website.

What's the difference?
The difference is in the content. In the first case, you already have a website and you simply put AdSense on the page to turn it into cash. You might change the content a little to influence the ads and you could make sure that you include the best keywords to bring you the highest revenues. You should certainly play with the way the ads look on the page to make them attractive and unobtrusive - and there's a huge range of different strategies you can use to do that.

Ultimately though, the content is there already. You're just using AdSense to turn the content you're going to create anyway into money - and you're going to use AdSense secrets to make those revenues as high as possible.

But lots of people also want to build a website from scratch for the sole purpose of cashing in on all the money available through AdSense. There's nothing wrong with that - provided the content is high quality.

This is crucial. Google doesn't take kindly to sites packed with keywords and all sorts of other garbage just to provide a space to put up an AdSense unit. There's a good chance they won't approve the site, and little chance, even if they did, that you'd get any click-throughs.

But that doesn't mean you have to really bust a gut to create the sort of website that brings you a small fortune in AdSense revenues. In my book, Google AdSense Secrets, I discuss in detail a number of different methods that you can use to create great content quickly and easily. Some of these methods cost a little money; some are completely free and still give you outstanding content. Whichever method you use though the important to remember is that your site has to have real content that people will genuinely enjoy reading. There's no point in trying to cut corners in creating content - and absolutely no revenue to gain.

The Author:
Joel Comm.
For more Google AdSense tips, visit http://www.adsense-secrets.com

Google Adsense is one of the most easiest making money from your website or blog. It’s simple to join as it is completely free without spending a cent. Just create a blog (which is free) and start to write content. Once your blog approved, then you can run the Adsense into your blog.

When people come to visit your blog, read your articles and have a high probability of being interested in the targeted ads. Every time people click on an ad, you will get paid. It’s simple. Now, all you have to do is, design your blog well to maximize Adsense money!

Take a look at this 7 tips for making money with blog:

#1: Keyword Density

Before you place ads on your site, be sure your keyword density is good. You will want to be sure that the right kinds of ads are placed on your site. A free way to determine what the ads will look like on your site is to go to http://www.resultsgenerator.com/adsense/ and type in your keywords. You will then be able to see exactly what ads would show on your site.

If you don't like what you see, then you know that you need to make changes to your keywords! You can get keyword suggestions from Results Generator from Overture or from the free trial version of Word Tracker.

#2: Focused

Not only will the ads be based on your keywords, but they will also be based on your content. You definitely want your keywords and your content to match as closely as possible.

#3: Write Often

The more information you have the better. Why? Because the more content you have, the more visitors you get. Many people suggest that you write a new article every day since no one wants to come back to your site to find the same old messages!

#4: Choose The Right Format

AdSense allows you to choose many different ad formats. Research has shown that wider ads are more successful. The top three formats are:

" 336x280 large rectangle
" 300x250 medium rectangle
" 160x600 wide skyscraper

Additionally, the 468x15 horizontal ad link under the navigation bar is also a good bet.

#5: Color Counts

You have the option to create a Google AdSense ad in any color of your choice. The best thing to do is to make your ad blend well with your site color scheme. You should make the border color and the background color the same color as your web site. You will want your text color to either be black or the color of your main content.

When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.

#6: Position Counts, Too

It is well known that visitors to a website scan the site to determine if it is worth reading. You definitely want them to see and scan your AdSense ads. Therefore, the best place to put them is in the top left part of your page or directly under your headlines.

#7: Increase The Number

AdSense allows you to use up to three AdSense units on a page, two AdSense search boxes, and one unit of ad links. Using all that you can increases the chances of earning money.

Keep these seven tips in mind when creating your AdSense site and you will find that your clickthrough rates increase, thus increasing your money making potential.

AdSense Tip #11: Show images above or next to your ads

Placing images above AdSense ads is not necessarily prohibited by program policies. However, depending on the method of implementation this could be considered encouraging users to click on ads. So you should include a border line between the ads and the images. Don't show specific products in your images, in order not to mislead the visitors. Just use generic images that will increase the visibility of your ads.

AdSense Tip #12: Use section targeting

Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.


Content you want to emphasize.


If you want some content to be ignored, use



AdSense Tip #13: Alternate the colors of your ads

AdSense allows you to have up to 4 color variations for each variable for which you can specify color. You should do that if you put AdSense ads on pages that receive many impressions from the same visitors (for example forums) to reduce ad blindness. For example:

google_color_border = ["628098","628098","000000","000000"];
google_color_link = ["000000","BBB90C","BBB90C","628098"];
google_color_url = ["000000","628098","000000","000000"];
google_color_text = ["628098","628098","000000","000000"];

AdSense Tip #14: Your Google ads should be visible

Make sure your text ads are visible to the surfers in all screen formats. If you put the ads in a table, give sufficient breathing room, i.e. proper cell padding and cell spacing to make the ads stand out from the rest of your content.

AdSense Tip #15: Use AdSense channels

You can categorize the content of your website into channels and then track your performance. This way you can experiment with different types of ads and see which is performing the best. Instead of buying an AdSense tracker, you can enter the most important pages in your site and see how they are doing. Create up to 200 channels for AdSense.
Let's recap our AdSense tips

· create interesting to read pages, focused on a theme
· integrate AdSense in your layout
· put yourself in the shoes of your visitors and experiment with the ads

AdSense Tip #6: Color tips


When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color. Create a custom AdSense palette:
· border color = background color of your web site
· background color = background color of your web site
· link color = blue, color of your links
· url color = black, #999999
· text color = black, #333333, color of your main content
You can also rotate your color palette: select multiple color palettes that blend with your site to create variety.


AdSense Tip #7: Position tips


Visitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.Place the AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.If you have an article page with a long body of text, the bottom of that article is a good place for AdSense ads because your visitors read the text and then they want more resources.


AdSense Tip #8: Increase the number of ads, but not too much


If you have a lot of text on a page, use multiple AdSense units. You can use up to three AdSense units on a page, two AdSense search boxes and one unit of ad links.Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the AdSense for Search settings, you won't lose your visitors.


AdSense Tip #9: Preview Google ads


You can find out what ads will be served by Google AdSense if you install Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this AdSense tool to see what ads see your visitors from France, Germany or other countries.There may be no Google AdSense ads available for your webpage, so Googlw will display Public Service Ads. You can hide them using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of AdSense units. In the alternate url box, enter the absolute url of the html file.Read more about alternate ads.


AdSense Tip #10: What not to do

· Don't click on your own ads
· Don't ask others to click on your Google ads
· Don't manually change AdSense code
· Don't place Google ads on sites that include prohibited content (e.g.: adult sites)
· Don't employ cloaking, hidden text or farm links Don't use AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)

AdSense Tip #6: Color tips

When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color. Create a custom AdSense palette:
· border color = background color of your web site
· background color = background color of your web site
· link color = blue, color of your links
· url color = black, #999999
· text color = black, #333333, color of your main content
You can also rotate your color palette: select multiple color palettes that blend with your site to create variety.

AdSense Tip #7: Position tips

Visitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.Place the AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.If you have an article page with a long body of text, the bottom of that article is a good place for AdSense ads because your visitors read the text and then they want more resources.

AdSense Tip #8: Increase the number of ads, but not too much

If you have a lot of text on a page, use multiple AdSense units. You can use up to three AdSense units on a page, two AdSense search boxes and one unit of ad links.Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the AdSense for Search settings, you won't lose your visitors.

AdSense Tip #9: Preview Google ads

You can find out what ads will be served by Google AdSense if you install Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this AdSense tool to see what ads see your visitors from France, Germany or other countries.There may be no Google AdSense ads available for your webpage, so Googlw will display Public Service Ads. You can hide them using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of AdSense units. In the alternate url box, enter the absolute url of the html file.Read more about alternate ads.

AdSense Tip #10: What not to do

· Don't click on your own ads
· Don't ask others to click on your Google ads
· Don't manually change AdSense code
· Don't place Google ads on sites that include prohibited content (e.g.: adult sites)
· Don't employ cloaking, hidden text or farm links Don't use AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)

AdSense Tip #1: Find your keywords

Before serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page can be found here: SEO Density Analyzer. Copy the most important keywords to a text file ([web page name]-adsense-keywords.txt).

AdSense Tip #2: Improve your keywords

Get keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-adsense-keywords.txt and save the suggestions to [web page name]-adsense-suggestions.txt.

AdSense Tip #3: Keep your website focused on a theme

Use the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don't forget that Google AdSense is keyword-targeted advertising: Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.

AdSense Tip #4: Write a new page every day

One of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Adsense unit on each and every content page of your site. But where? You will find more about that from the next AdSense tips.

AdSense Tip #5: Choose the right AdSense format

Wider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three AdSense formats are:
1. 336x280 large rectangle
2. 300x250 medium rectangle
3. 160x600 wide skyscraper
Another successful format is the 468x15 horizontal ad links, that can be placed under your navigation bar.

The next AdSense tips will show you the importance of positioning the ads and how to increase your revenue by adding multiple AdSense units.

AdSense Tip #1: Find your keywords

Before serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page can be found here: SEO Density Analyzer. Copy the most important keywords to a text file ([web page name]-adsense-keywords.txt).

AdSense Tip #2: Improve your keywords

Get keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-adsense-keywords.txt and save the suggestions to [web page name]-adsense-suggestions.txt.

AdSense Tip #3: Keep your website focused on a theme

Use the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don't forget that Google AdSense is keyword-targeted advertising: Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.

AdSense Tip #4: Write a new page every day

One of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Adsense unit on each and every content page of your site. But where? You will find more about that from the next AdSense tips.

AdSense Tip #5: Choose the right AdSense format

Wider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three AdSense formats are:
1. 336x280 large rectangle
2. 300x250 medium rectangle
3. 160x600 wide skyscraper
Another successful format is the 468x15 horizontal ad links, that can be placed under your navigation bar.

The next AdSense tips will show you the importance of positioning the ads and how to increase your revenue by adding multiple AdSense units.

Tip #1: Don't put ads on empty pages.

When I reworked my site, I built a skeleton set of pages that had no content, just titles and some meta tags. I displayed ads on those pages, however. Although all you see are public service ads at first, the very act of displaying ads on a page causes the AdSense web crawler to quickly fetch that page for analysis. A page with good content will thus begin showing relevant paying ads fairly quickly.

If you don't have any content, then, Google will have to guess as what your page is about. It may guess wrong, and so the ads that it displays may not be relevant. You'll have to wait until Google re-crawls the site for the ads to correct themselves.

Tip #2: Don't be afraid to ask questions

If you're wondering about something, don't be afraid to ask Google. So far, they've always responded to my questions within a working day.

Tip #3: Avoid non-English characters on English pages

This one is a bug, to be honest. My surname is French, and I prefer to write it out correctly with the accent grave on the first "e". Every page on my site would then include at least two accented letters, because my name shows up twice in the footer. On some pages my name shows up two or three more times.

Normally, this wouldn't be an issue. But on some pages the presence of the accented characters is enough to cause AdSense to display non-relevant ads in French. This happens whether the browser indicates a preference for French or not.

Tip #4: Check your keyword density

Although Google doesn't release exact details as to how they determine the ads to serve on a given page, they do tell us that it's the text content of the page that matters, not the meta tags. Before serving ads on a page, then, you might want to check its keyword density. A good, free tool for doing this is found here: http://www.ranks.nl/tools/spider.html

This lets you fine-tune the page before exposing it to the AdSense crawler.

Optimal Ad Positioning

The position of your ads will have a great impact on whether your readers pay attention to your ads, and as a result it will affect your CTR as well.

You want your ads to be in the center and middle of the page to make sure that they get maximum visibility. Of course, you still have to make them look like part of the text, otherwise you'll just turn readers off and they will close the page instead of clicking on a link or an ad.

This tip relates to all advertisements. This is why contextual ads work so well. Contextual ads are links placed directly in the content of your webpages. They usually promote affiliate products, but some work similar to PPC publishing where you're paid per-click.

Contextual ads work so well because they appear as related content. They don't appear as 'blatant ads', so the readers don't turn on their ad-blinders. We'll talk more about this when we discuss other ways to monetize your sites.

There are two ways to place AdSense ads inside content:

One: Place rectangle ads (such as 250 x 250) above the content (below the heading, above the content body) so if you had a page on 'Make Money' it would go something like:

Relevant Ads

What are your readers looking for? If it's a search engine visitor, they are usually there looking for information on a topic -the keywords they typed into the search engine to get there in the first place.

Since they have come to your website looking for more information on that topic, you'd want your ads to be about the same subject so that your visitors pay attention to the ads (because they are relevant to they are searching for) and click on them.

In my experience, don't waste your time with AdSense banner ads - especially if your site is a content-only site. What I mean by this is that your site's primary purpose is to provide content information instead of trying to sell a product or service. Banner ads act as "distractors" instead of aiding in more clicks.

How To Combat Ad Discrimination

How do you circumvent the inherent dislike people have against ads?
By changing them into information (i.e. don't use something that looks like an ad).Quite simply put, your AdSense blocks should be less like ads and be more like the text on your pages. Since your visitors came to your website looking for information on a particular topic, your goal is to ensure that your ads look as much like that information as possible.

Targeted Ads

As AdSense uses keyword matching to deliver ads to your website (they first find out the most important keywords on your website and then deliver ads based on those keywords), it's important that you write keyword-focused pages.
If the ads are not relevant to your site's topic, not only will they be out of place but they will also become 'distractions' - visitors will cast them aside as 'fluff' that is outside the realm of information that they are looking for.
Make sure that each page on your site is focused on a single keyword phrase - use that keyword throughout your article as well as in all the right areas (title tag, header tag).
Restricting the focus of the topic you are writing about also lets you write keyword-rich content in a natural, conversational voice - you're not forcing the keywords in but instead talking about them as you would talk to another person.

Proven Ad Formats

Allowing for positioning, colors and keyword targeting, some ad formats still manage to get a lot more clicks than others.

While AdSense isn't the only way to make money off your website, it is definitely one of the easiest - all you have to do is configure your ad, drop it into your site template and pat yourself on the back - you're done for the day.

Unfortunately though, setting things up, and actually making money from AdSense are two different things. To earn money from AdSense you need:
1. Website Traffic (visitors)
2. Clicks on your ads (high click-through rate)
3. High-paying clicks (top-paying, most profitable keywords)

How Do You Get People To Click On an Ad?

1. Make them pay attention to it – if they aren't looking, they aren't clicking.

2. Have ads that match the reader's needs – search engine visitors are typically looking for information on a particular topic – are you giving them that information? Are your ads?

3. Overcome the “this is an ad – ads are bad” psychological barrier – in our society and on the Internet we are continuously bombarded by ads and there is a subconscious resistance to them – you have to either overcome it or ... as I'll show you, sidestep it.

Attracting Attention

Most people think that the best way to attract attention is to use bright colors and generally make sure that the ads stand out. It's a good idea in theory, but think of what happens in the real world...

The first time you see a bright, garish advertisement, you look at it because it is distracting, not because it is appealing. The second time though, the advertising is less distracting, although you still look at it. By the fifth time around, you are able to ignore the bright ad completely and focus on what you were doing before.

This phenomena is called ad-blindness - our minds shut out the distractions of ads that are not helping them get what they want.

So first you have to figure out what your readers want. Then you have to make sure that your ads match that.

Increasing the number of clicks on your ads is the most obvious strategy that will make more money for you. Here are the two ways to boost the number of clicks on your ads:

A. Drive more traffic for your web site or blogsite.
B. Make your ads more clickable and position them at the right place.

Driving traffic takes time and efforts. It's also a lot of hard work. There are several techniques that you can use to generate more traffic to your web site and hence make more Adsense money. Here are they:

* Submit your web site to search engine and optimize your web site for search engine.
* Increase link popularity by link exchange, article marketing, directory submission and press release.
* Paid Advertising through classified advertising, banner advertising or search engine advertising.
* Participate in forums/groups related to the content of your web site.
* Add comments to other blogs.

Try this out!!!

Tips for earning per clicks (EPC)

If you ever feel that your ads clicks are undervalued, it probably is! Make sure there are no junk advertisers advertising on your website. Clear them out. Chase them away from your Google Adsense block list so that it won’t appears again at your site. What you want are SERIOUS advertisers that are willing to pay for good money in the trade of your traffics - not some other stupid MFA junk sites. Google Adsense Preview Tool comes very handy when you need to identify those MFA sites.
Another issue with EPC is that is your site content in the high-demand sectors? Get a niche content to start up in your website but not too niche until there’s no related advertisers on your websites. If you are starting up your adsense website now, you better do something that relates to expensive key terms.

Tips for click thru rate (CTR)

1. Important!!! Blend Adsense ads into your writings.
2. Sometimes, going against rule # helps, try to make the ads stand out from the rest sometimes work. (it really depends)
3. Visitors generally view website from top left to bottom left of the screen, try put ads into that zone.
4. Test with different colors in background, title, and borders. There was once changes of background colors help me to increase my revenue for 50%.
5. Don’t over push your visitors with too much ads, it might work worse and push your visitors to close the window instead.
6. Placing image at the side of adsense helps … however this might be performed carefully as it might goes against adsense policy. Make sure you don’t go against the rules to avoid bans.
7. Generally 336 x 286 large rectangle ads work the best for me in term of CTR. This is however; very particular experience and it might not work the same on your websites.

Tips for ads impressions

Increasing ads impressions sometimes simply means increasing the website traffics. While there are lots of ways to generate more traffic for your website, there are some basics here:

1. Rule #1: Do proper SEO, make sure you follow the basics and do not fool around with the title tags, anchor text, and remember to build up your site link popularity always.
2. Get active in forums that related to your industry, speak politely, give helps, and refer your own websites to the others whenever appropriates.
3. Utilize digg, deli.cio.us, reddit, technorati… engines to bring in more traffic.
4. Word of mouth strategy, have your friends and family to help up in promoting your websites.
5. Offline advertisement - radio ads, tv ads (if you got loads of cash), local classifies..use them whenever its appropriate.
6. Write and submit articles to article directories. Get your site to be stickier, toolbar, software, newsletter, etc…make sure you can have as much return traffics as you can.